INDUSTRY ARTICLE | 21 September 2023
The Partnership of Softarchitect and PIAP
SoftArchitect, a provider of innovative solutions for social and market research, has signed a cooperation agreement with the Polish Chamber of Promotional Products (PIAP). The aim of this collaboration is to develop innovative research methods, techniques, and tools.
SoftArchitect, a provider of innovative solutions for social and market research, has signed a cooperation agreement with the Polish Chamber of Promotional Products (PIAP). The aim of this collaboration is to develop innovative research methods, techniques, and tools.
The main focus of this partnership is the development of digital surveys for consumer research, including online techniques on mobile devices. It also involves knowledge exchange and sharing experiences in the areas of promotional, research and development projects, and educational activities.
Other areas of cooperation between PIAP and SoftArchitect include:
- Innovation in promotional communication; seeking new, creative ways to combine traditional promotional tools with modern technologies, creating unique and interactive messages using personalized communication.
- Market research in the field of promotion; helping to better understand customer needs and create more effective promotional campaigns.
- Participation in joint initiatives related to communication campaigns, publications, research, and participation in industry events and conferences.
- Participation in R&D initiatives related to innovative technologies for communication and research activities, especially in the field of digital transformation Research 4.0.
Both organizations are dedicated to enhancing their services and understanding their customers' needs to provide better solutions and more personalized communication.
For more information, please contact: Anna Wiater a.wiater@softarchitect.pl Phone: 696 922 076
SoftArchitect is a pioneer in designing innovative solutions for the research industry. They have been building strategic partnerships with entities interested in the field of social and market research. Their strategic priority is the digital transformation of the research market, known as Research 4.0, which aligns with the ongoing fourth industrial revolution worldwide. Their most notable solutions for research include FlyBlog™ (qualitative research) and OnFly Pro™ (quantitative research).
Please note that the provided contact information is accurate as of my last knowledge update in September 2021.